PerfectMind Blog

While most students in North America learn martial arts in classes alongside many other students, there are other ways one can study the arts. Many martial artists you meet in class haven’t been fortunate enough to have a master as a mentor and trainer but private martial arts lessons are a great addition to the warrior’s arsenal.

Valentine's Day is coming up fast. Has your fitness business made plans to celebrate the day of love (and possibly grow your business)? Valentine's Day is no longer just a holiday for restaurants, florists or jewelers. Almost every business can take advantage of this holiday, including gyms and fitness clubs. Here are some Valentine's Day marketing ideas for your gym to help you make the most of this holiday!

When planning your marketing strategy for your parks and recreation programs, new residents should be a significant component of that plan. When people move to a new neighborhood, whether they are families, retirees or young professionals, chances are that they will be interested in learning about their community and meeting new people. 

By educating new residents on available programs, facilities and classes early on, you are more likely to encourage participation and may even transform them into regulars. To help reach your new community members, we've rounded up 8 creative marketing tactics. 

You've probably heard that Instagram marketing is supposed to be extremely beneficial for businesses. Nowadays, businesses need to be on Instagram because followers and potential customers are actively looking for them there. People like to see how a business presents itself on this popular channel and martial arts schools are no exception. Find out how you can promote your classes and build your online presence using Instagram.