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The perfect resources for growing your member-based business.

Creating an Influencer Marketing Campaign for Your Yoga Studio | PerfectMind

Creating an Influencer Marketing Campaign for Your Yoga Studio | PerfectMind

Along with the prominence of social media, a new branch of marketing has seen an enormous increase in popularity. Influencer marketing is a unique way to increase brand awareness, grow your followers, and drive more people into your yoga studio. Influencers are individuals who have a large and engaged following on any given social media platform. In particular, Facebook and Instagram are often the platform of choice for influencers. By working together, both your business and the influencer can mutually benefit.

Designing an Aquatics Program Seniors Will Love

Designing an Aquatics Program Seniors Will Love

Aquatics programs are a great way for seniors to stay active. Water-based exercises are much easier on the joints, in comparison to exercises such as walking or weight lifting, which is a particularly important point for older adults.

Building Successful Martial Arts After-School Programs

Building Successful Martial Arts After-School Programs

After-school programs are in high demand across many communities, especially due to the scarcity of affordable childcare options available for parents. Offering an after-school martial arts program at your center, school, or facility won’t only provide a positive outlet for your community, but also attract new students or members, as you showcase your facilities.

5 Skills Parks & Recreation Professionals Have that Benefit Any Organization

5 Skills Parks & Recreation Professionals Have that Benefit Any Organization

Parks and recreation is a terrific industry that can offer a number of fulfilling and rewarding job opportunities.

Secrets to Building a Great Referral Program for your Yoga Studio

Secrets to Building a Great Referral Program for your Yoga Studio

Referral programs are one of the best ways to attract new clients, while keeping your current yogis engaged. Earning recommendations from trusted sources, such as family and friends, is an assured step to seeing a surge in new members. Though it’s possible that your current clientele will help you spread the word, it’s often beneficial to move things along by offering incentives to your members.

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